PUBLIC SPEAKING

 

„In my view, public speaking is the „swimming” of social disciplines, as it exercises many abilities and asks for knowledge from several fields of expertise such as: diction, nonverbal communication, elements of communication psychology, theatrical techniques, time management, techniques of persuasion and influence, etc.

Our ability to communicate publicly, whether we are talking about speeches or presentations, is today indispensable because upon the fluency, power and persuasion of our words often hangs the professional and personal achievements we want.

For this reason, in the programs I offer, I capitalize in the speech the uniqueness and personality of each client, while also focusing on supporting them with concepts and practical applications from various disciplines. The ultimate goal is to turn them into powerful, percutaneous and memorable communicators.”

 

 CONTENT AND THEMATICS

 

THE IMPORTANCE OF THE PUBLIC SPEAKING

  • Why is it vital to communicate well in public 
  • Examples / Case studies

NEUROSCIENCE OF PUBLIC SPEAKING

  • Genesis and neuroscience of fear of public communication
  • Sensitive emotional buttons
  • Techniques and methods of channeling emotions

TYPES OF DISCUSSION / PRESENTATION

  • Speech that informs
  • Speech that convinces
  • Speech that touches people emotionally
  • Speech that amuses
  • Speech that urges action
  • Speech that provides food for thought

PREPARING THE SPEECH – WHAT WILL I SPEAK

  • Planning / Structuring
  • Writing / Building
  • Review

CALIBRATION TO THE PUBLIC – WHO WILL I SPEAK TO

  • Analysis and evaluation of the audience
  • Capturing and maintaining attention
  • Create the optimal frame for interaction
  • Solving difficult situations (with detractors)

DELIVERY – HOW DO I SPEAK 

  • The relationship between the speaker and the presentation space
  • Nonverbal and paraverbal communication (gesture / mimic / intonation)
  • Posture / Body Language

MESSAGE AND SPEECH STRUCTURES

  • Introductions that capture the attention
  • Memorable endings
  • „The Golden Circle” – how should you answer the questions „what”, „how” and „why”
  • Memorable Messages – (Simplicity, Surprise, Concrete, Credibility, Emotion, Story)
  • Contagious Messages – (Social Value, Triggers, Emotion, Advertising, Practical Value, Story)

KARISMA AND THE PUBLIC PRESENCE 

  • Presence – I’m listening to you because you’re here for me
  • Power – I believe you because you have arguments
  • Warmth – I follow you because I feel you care about me

COMMUNICATION PSYCHOLOGY ELEMENTS

  • Mental maps – How we represent reality
  • Perceptual systems – how people perceive the world and what arguments they react to
  • Mental positioning in communication – the relationship between the speaker and the audience

CASE STUDIES

  • Speeches and business presentations
  • Political speeches
  • Conversation speeches / events
  • Local and international presentations

TIPS AND TRICKS IN PUBLIC SPEAKING

  • 3 features of successful speakers and presenters (features identified following a study of dozens of local and international speakers)
  • 5 styles of impact in making slides (Steve Jobs, Seth Godin, Guy Kawasaki, Takahashi, Lessing)

CONCEPTUAL INSERTS

  • Transactional Analysis (AT)
  • Neuro Linguistic Programming (NLP)
  • Process Communication Model (PCM)

VIDEOGRAPHY AND BIBLIOGRAPHY

 

 HOW I WORK 

  • 25% theory applied (theoretical foundations of speech and presentations)
  • 25% case studies (watching speeches and analyzing them based on the theoretical content mentioned above)
  • 25% practice (practice of public speech: filmed speech + feedback)
  • 25% questions and answers on punctual needs of participants

 

If you are interested in coaching or public speaking training or presentation skills, I invite you to write me.